By: Ben Smith, Head of Experience
NBCUniversal’s coverage of the XXIII Olympic Winter Games from PyeongChang commences on Thursday, February 8 and runs through Sunday, February 25. For Hulu subscribers with Live TV, this means you’ll have access to NBCUniversal’s nonstop Olympic Winter Games programming, including coverage of all live competition sessions and on-demand programming. In addition to Olympics coverage on NBC*, NBCSN, CNBC, USA Network and The Olympic Channel, NBCUniversal is making Olympic highlights and a selection of full events available on demand to Hulu with Live TV subscribers.
Since we launched our live service eight months ago, we’ve watched live sports shatter our live TV tune-in records game after game. It’s clear that sports are critical to our live viewers, so our goal is to build a hyper personalized sports experience across TV — tapping into the passion of superfans, and ensuring easy access for the casual fan.
With this year’s Olympic Winter Games, we don’t want you to miss a single moment of your favorite events that matter to you. So, we’ve created a highly personalized experience for NBCUniversal’s coverage of the XXIII Olympic Winter Games in PyeongChang. Beginning today, we’ll surface a sports picking experience, where you’ll be able to select your favorites from the 15 Winter Olympic sports. From there, we’ll tailor an Olympic experience for you in the UI, customized to your Olympic Winter Games preferences.
Let’s say you love Bobsledding, Speed Skating and Snowboarding. Select your favorites, and we’ll surface NBCUniversal’s live coverage, event replays, highlights and even athlete profiles from these sports in your own, personalized and easy to find Olympic Winter Games collection on Home.
You’ll still be able to access all of NBCUniversal’s live Olympics programming, but we’ll rank what you see in your collection according to your tastes. And, if you miss a Bobsledding event when it’s on live, you’ll find the on-demand version ready and waiting for you in your Olympic Winter Games collection.
Additionally, Hulu’s editorial team will be expertly curating additional collections of NBCUniversal content on Home to keep you up to date with the best moments, highlights and clips from PyeongChang.
If you’re interested in exploring more, at the end of the Winter Olympics collection you can easily get to the full hub dedicated to showcasing NBCUniversal’s Olympic coverage. Here you can browse all of the live, upcoming and on-demand content from The Winter Olympics. If you skipped the Olympic sports picking experience, this is where you can also find a link to pick your favorite sports.
As always, we’d love to hear your feedback on this and any other Hulu features. You can provide your feedback, ideas and suggestions here:https://hulu.uservoice.com/
*Live streaming of the NBC broadcast network on Hulu is available only in markets where Hulu carries the NBC network.