Insights

Hulu is dedicated to providing impactful market insights in an ever-changing video ad ecosystem.

Those Who Can, Cannes. Those Who Can’t, Hulu.

This year at the Cannes Lions Festival, executives from Hulu took the stage to speak about how Hulu is transforming today’s TV landscape. If you

Bigger Actually is Better

Double-Digit Gains Fueled By Investments In Technology and Exclusive Content To Give Viewers a Better TV Experience, With More Choice and Control      

Taking Care of BS: It’s Time to Rethink Brand Safety

Taking Care of B.S. It’s Time to Rethink Brand Safety   The advent of digital technology has transformed the advertising industry more in the past

Hammering Away on TV Attribution

We’ve been following closely the recent press about Thor, the television industry’s collaborative effort to properly attribute business outcomes to exposure to ads on TV.  We

The Hulu Drumbeat Grows Louder and Louder and Louder

On April 29th at the 2015 Hulu Upfront Presentation in New York City’s Hammerstein Ballroom, our CEO Mike Hopkins, Head of Advertising Sales, Peter Naylor

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