The Ad Selector allows the user to control their ad experience by choosing the ad they want to see. The user will be presented with two or three video options. Once a selection is made, the user will be presented with the commercial of their choice. If no selection is made after a few moments, an ad creative will automatically play.
Hulu’s Pause Ad is a non-disruptive, non-intrusive user-initiated ad experience that appears when a viewer presses pause when watching content.
The “pause ad” allows marketers to deliver contextually and situationally relevant messaging to consumers at the right time and place — during a natural, user-determined break in the storytelling. It also allows them to create and own a positive, entertaining viewer experience.
A Premium Slate is a branded :07 video introduction that appears in premium positioning before the advertiser’s video commercial at the beginning of the show. Advertisers can create custom videos or leverage existing video creative. The video execution is accompanied by the standard “Presented by” intro text and voiceover (male and female options available).
NOTE: The advertiser’s video creative does not run with the Slate placement against short form content and will serve with slate when possible.
A Slate is a custom branded title card that appears in premium positioning before a video creative in the first pod before the beginning of a show. The advertiser’s brand logo is shown on a :05 – :07 second animated screen with standard “presented by” intro text and Hulu provided voiceover audio (male or female option available).
Note: The advertiser’s video creative does not run with the Slate placement against short form content and will serve with slate when possible.
Client visual and/or audio tagline is optional.
Client provided solid background color (HEX/RGB value) is also optional.
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