First, he is willing to take the loss for the team when his ideas fails. Usually, in previous boardroom sessions, there would always be an ugly fight. Gene doesn't want an ugly fight.

Second, he is playing with Trump's mind. He picked himself, and Omarosa, the (only) two characters that generate ratings for the show. In a way I feel that he is protesting against the rules of the show.

Third, I think he is just bored with the Apprentice game, as he did not agree with the rules of it. Besides, it does no good to his image if he had to fight nastily with other celebrities in order to stay on. As he had already gotten a cheque, this is almost a winning situation for him - I mean, I would remember him if not because of these first three shows.

Without him, I feel like the rest of the show would just be junk, and stupid office politics.

he wanted to get fired because he knew that team Empresario would just keep losing. Hydra cannot be stopped!

See yah Gene(ius). I always thought that Gene was way kool and he played it in this show. He wanted to leave and he got his wish. He can now devote more time to making money for himself. He's a man's man.

I have no idea how Kodak couldn't have chosen Emprasario's pitch. They were so much more refined with their look and marketing. This is simply a ploy from the show to get more drama and it's seems as though Gene was ready to leave the show from the beginning. Why even give him the PM job for emprasario at all?