What most entrepreneurs make is that they don't concentrate on what is actually important. The reality of the matter is that if you are a 1-3 men team; you have to become PR specialist, Marketing Guru, and HAVE A SOLID PRODUCT that has practical use and has a market. most start-ups fail base themselves on luck and bad partners!!!!!! they also concentrate on the wrong things to spend capital on!!!!!!!! ALSO WHEN THERE IS NEW COMPANY, DON'T EVEN THINK ABOUT HAVING CEO, those are usually rush fools, who have no idea what is required and needed to make it work, it is much more productive to have team of PRODUCTIVE partners on the same team until you are ready to sell or making a atleast 1 million in revenue.

Hard to find, though, as I had overlooked this under its old title. It's now called Big Idea with Donny Deutsch.