Upfront Sizzle Video
Check out the exciting 2014 Hulu Upfront sizzle video featuring celebrities from top Hulu shows, new content and product announcements, ad innovations, and more.
Hulu Plus has reached 6MM subscribers in Q1 2014.
Hulu Plus is now available on more than 400MM internet connected devices.
This summer, Hulu will provide ad-supported full TV episodes for FREE on Android mobile devices with other mobile devices soon to follow.
The Hulu Plus experience on iPhone will be redesigned this summer with a more intuitive and customized layout that will better highlight the shows viewers currently watch and recommend shows they’ll want to watch next.
In partnership with comScore, Hulu is the first digital company to receive multi-platform measurement at an individual level that includes co-viewing for living room devices. When factoring this in, Hulu’s reach among A18-49 increases 50%.
Everyday millions of viewers turn to Hulu, thanks largely to our unrivaled breadth and depth of content. We were pleased to share a number of great content announcements at this years upfront that are sure to help grow and diversify our audience.
Current season content from 5 of the 6 major broadcast networks.
Grew CBS library to over 5,300 episodes featuring new titles like Blue Bloods, Survivor, and Everybody Loves Raymond.
Over 900 new exclusive library episodes from NBC available on Hulu Plus, including The Mindy Project, Brooklyn Nine-Nine and more.
Hulu is proud to announce a new partnership with MundoFox, the fastest growing Spanish-language broadcast network in the U.S. Through this partnership, Hulu becomes the first on-demand partner to distribute MundoFox's premium content.
Hulu Originals offer a diverse portfolio of exclusive, first-window shows that are specifically made for Hulu. Take a look at our 2014 slate and season two line up of renewals.
Our mission is to be the world’s most effective video advertising service. The combination of premium content, lower ad load than traditional tv, a clean uncluttered environment, and proprietary targeting and ad products have lead us to the enviable leadership position we’re in today. At this year’s upfront we shared a peak at where our advertising service is going related to audience, innovation, and effectiveness. Here are some key highlights:
82% of Hulu Plus viewers are 18-49 compared to 32% for broadcast.
1.6MM Hispanic adults across English and Spanish language content.
Local audience delivered in the best premium content, with category separation, at the state, DMA, or zip code level.
Engagement & Effectiveness
Viewers stay with Hulu for nearly 50 minutes per session on desktop.
Brand and message recall are 2X more effective than television.