Top Reasons to Buy Local on Hulu

Targeting

Hulu can target by Nielsen DMA, State or zip code

Content

Hulu is the largest provider of premium video content in the local marketplace, partnering with over 500+ content providers

DVR

Hulu ads are not skippable and we only bill for ads that are viewed to 100% completion

Category

 Category exclusivity within the same pod

Ad Load

Lighter ad load than traditional TV

Delivery

Hulu’s ad serving system is set up to deliver impressions evenly

Local vs. National

Fair rotation of local and national ads

Measurement

Ability to convert impressions into TV ratings

Interactive

Hulu offers several choice-based ad units that are interactive and engages our viewers

Viewability

80% better viewability metrics than industry benchmark

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