on by in Advertising

Hulu’s subscription service launched in Japan in September 2011, and the business has been growing steadily ever since.  We wanted to share a quick update on what’s going on with our first international market.  Content. The content library in Japan continues to grow at a rapid clip. Today, we are proud to announce that we have entered into a multi-year agreement with HBO to bring…

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on by in Advertising, Announcements

At Hulu, we pride ourselves on giving 100% to everything we do. From Hulugans adorned in over-the-top getups at our annual Huluween costume competition, to April Fools’ pranks taken to the extreme – we are “all in”. This “all-in” attitude is pervasive throughout our company culture and is ingrained in how we innovate on behalf of our viewers, advertisers and content partners. Today, we’re excited to announce the…

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on by in Advertising

Apple’s “1984” Super Bowl ad signaled a new era in personal computers, a revolt against a world portrayed as an Orwellian state dominated by IBM. It also ushered in a new era of Super Bowl advertising where viewers came to expect the ads to be almost as entertaining as the game itself. The ad, directed by filmmaker Ridley Scott, who had just finished “Blade Runner,”…

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on by in Advertising

More than a game, the Super Bowl is a cultural event, a truly American spectacle, and the ads are very much a part of the experience. Mix a big stage with big ambitions and budgets, and what you get are some memorable ads, as well some memorable misfires — not unlike the game itself. The best will make you laugh, think, or even feel something,…

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