on by in Advertising, Announcements

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The holidays are a time to catch up with your loved ones – and your most-loved shows. Hulu's “Joy of the Seasons” brings together full seasons of the best hit shows for a binge-worthy collection of great programming.  Don’t miss the opportunity to align your message with some of the best content of the year and reach viewers during the all-important holiday season.     Sample…

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on by in Advertising, Announcements, News

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This direct-to-series order marks a monumental deal for Hulu as we partner with J.J. Abrams and Stephen King, two of the most celebrated storytellers of our time.  We are thrilled to be working with them and with Warner Bros. Television to bring this unique take on one of the most seminal historic events of the twentieth century to Hulu.     Also coming soon...  …

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on by in Advertising, Announcements, News

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The ANA is hosting the 2014 Masters of Marketing Conference in Orlando, FL on October 16-18, 2014. Hulu will have booth presence featuring a super cool touch/try demo station of Hulu Plus, a showcase of great content and research nuggets, as well as an interactive station where guests can personalize power packs (mobile charging sticks). Be sure to pick up a copy of Hulu’s latest…

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on by in Ad Product, Ad Tech, Advertising

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Interstitial ad units have proven incredibly effective on PC, now Hulu is taking this experience beyond the PC with the unveiling of interactive ads on mobile devices.   Video advertising on mobile is primarily focused to slate and video ad units only. As mobile usage increases, and with the newly released FVOD app on Android, there will be significant opportunity to better monetize a more…

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on by in Uncategorized

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Marketers need to be prepared to offer an array of options that cater to multiple platforms as well as creative solutions for integrating their content into more online videos. In a single month, Hulu reaches an additional 7 million viewers when all platforms and co-viewership are measured.   As device proliferation continues take shape, it is important that advertisers delivers their messaging across screens in…

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