Description

The Action Bar proactively engages users to promote your special local or time-specific opportunities in addition to promoting any brand Incentives for ultimate brand affinity and campaign effectiveness.

Build Timeline

Production lead-time is typically 3 weeks from the receipt of the final assets. However, each unit has a unique production timeline based off project's scope and scale.

Available On:

PC/Laptop Mobile/
Tablet
TV

Specs

Deliverables to Hulu:

Localizer
• Raw Video asset
• Layered .PSD art files containing all necessary brand elements
• Call-to-action copy
• Excel or XML files with all applicable local demographic information/details. Hulu can provide a template file.
• Click-thru URLs
• 3rd Party Tracking Tags (if applicable)

Incentive
• Raw Video asset
• Layered .PSD art files containing all necessary brand elements
• Call-to-action copy
• Excel or XML files with all applicable local incentive information/details. Hulu can provide a template file.
• Click-thru URLs
• 3rd Party Tracking Tags (if applicable)

Size

• Brand Placement
• Vector logo (.EPS or .AI)
• Canvas Overlay
• 920x550
• Unit must be built by Hulu

File Formats

• JPG
• PNG
• PSD (layered)
• EPS or AI (vector)

Animation

No

Audio

No

Video

No

Hosting

Hosted by Hulu

Flash

No

Third Party Tags

Hulu accepts standard tags and supports VAST from Hulu-approved vendors. For additional VAST information, please click here to visit our FAQ document.

*At this time we don't accept iframe, ilayer, javascript, or internal redirect tags.

Expanding

Yes

Assets Needed

• Brand Placement
• Vector logo (.EPS or .AI)
• Canvas Overlay
• MOV
• PSD (layered)
• JPG

Third Party Serving

No

Metrics Available

• Impressions
• Invitations/Opens
• Clicks
• CTR

Have any questions or need examples? Shoot us a note!