Description

Companions appear with their corresponding video ad on Hulu.com.

Build Timeline

Production lead-time from the receipt of the final asset, is 5-8 business days.

Available On:

PC/Laptop Mobile/
Tablet
TV

Specs

Deliverables to Hulu:

• 300 × 60 Companion Banner
• 300 × 250 Companion Banner
• 3rd Party Tracking Tags (if applicable).
• Companion: standard tags (href and img source)

Size

• 300 x 250
• 300 x 60

File Formats

• Static GIF
• JPG
• PNG
• SWF

Max File Size

40k

Animation

Animation allowed upon user-initiated rollover only. Must include static load.

Animation Length

:15 seconds

Audio

No

Frame Rate

30 fps

Flash

• AS3 only
• 10.3 or higher
• 30 fps

Third Party Tags

• If providing swf companions, clicktags should be baked into the unit prior to delivery.

Hulu accepts standard tags and supports VAST. For additional VAST information, please click here to visit our FAQ document.

*At this time we don't accept iframe, ilayer, javascript, or internal redirect tags.

Loops

3

Expanding

No

Serving

Static GIF/JPG banners can be site served or 3rd party served. Flash swfs can be site served only.

Maximum Number

1 set of companion banners per individual video creative

If Flash

• AS3 only
• Flash 10.3
• 30 fps
• Must contain static load

Assets Needed

Assets needed If Hulu is building the unit:
• SWF (if applicable)
• Brand Placement
• Vector logo (.EPS or .AI)
• PSD (layered)
• JPG
• Brand Messaging

Metrics Available

• Impressions
• Clicks
• CTR
• Must use Hulu clicktag code if tracking or dynamic URLs is desired (Please download template above)

Have any questions or need examples? Shoot us a note!