Description

Companions appear with their corresponding video ad on Hulu.com.

Build Timeline

Production lead-time from the receipt of the final asset, is 5-8 business days.

Available On:

PC/Laptop Mobile/
Tablet
TV

Specs

Deliverables to Hulu:

• 300 × 60 Companion Banner
• 300 × 250 Companion Banner
• 3rd Party Tracking Tags (if applicable).
• Companion: standard tags (href and img source)

Size

• 300 x 250
• 300 x 60

File Formats

• Static GIF
• JPG
• PNG
• SWF

Max File Size

40k

Animation

Animation allowed upon user-initiated rollover only. Must include static load.

Animation Length

:15 seconds

Audio

No

Frame Rate

30 fps

Flash

• AS3 only
• 10.3 or higher
• 30 fps

Third Party Tags

• If providing swf companions, clicktags should be baked into the unit prior to delivery.
• Hulu accepts standard tags. At this time we don't accept iframe, ilayer, javascript, or internal redirect tags.

Loops

3

Expanding

No

Serving

Static GIF/JPG banners can be site served or 3rd party served. Flash swfs can be site served only.

Maximum Number

1 set of companion banners per individual video creative

If Flash

• AS3 only
• Flash 10.3
• 30 fps
• Must contain static load

Assets Needed

Assets needed If Hulu is building the unit:
• SWF (if applicable)
• Brand Placement
• Vector logo (.EPS or .AI)
• PSD (layered)
• JPG
• Brand Messaging

Metrics Available

• Impressions
• Clicks
• CTR
• Must use Hulu clicktag code if tracking or dynamic URLs is desired (Please download template above)

Have any questions or need examples? Shoot us a note!







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