Social Connect

The Social Connect is a great option to add social interactivity to the Standard Video Ad. Between 2 and 3 icons can accompany the Video Ad to enhance the ad experience. Any icons can be used as long as there is a destination URL. Examples include, but not limited to, Facebook, Twitter, Google +, YouTube, Movietickets.com and the brand website.

Available On
Timeline

10 business days production lead-time from the receipt of the final asset

Specs

Deliverables to Hulu
  • 23×23 pixel icon(s) – .PNG
  • click-thru URLs
File Formats
  • Any Vector based format (must show over the Hulu dark grey background)
  • Adobe Illustrator (.ai)
  • Adobe EPS (.eps)
  • Large scale PSD acceptable
  • Please include specific fonts if applicable
Max File Size

500k each

Animation

No

Audio

No

Video

Yes

Frame Rate
  • 23.98 or 29.97
  • Constant frame rate only
Codec
  • Apple ProRes 422 HQ codec preferred
  • H.264 codec is accepted, but bitrate must be at least 50 Mbps
  • Interlaced video is not accepte
Bitrate
  • Constant Bitrate (CBR) 15-30 Mbps
  • Main Profile @ Main Level (MP@ML)
  • 4:2:0 Color Space
Progressive

Please make content progressive using adaptive de-interlace with no frame blending.

Length

Normal Video Creative – :15 or :30 seconds

Color Depth

32-bit

Hosting

Hosted by Hulu

Leaders Slates
  • Video must be submitted without leaders
    (i.e slates, countdowns)
  • If assets are delivered with leaders, Hulu will edit them and a Production Fee will be added to the final invoice
Third Party Tags

Hulu accepts standard tags and supports VAST from Hulu-approved vendors. For additional VAST information, please click here to visit our FAQ document.

At this time we don’t accept iframe, ilayer, javascript, or internal redirect tags.

Expanding

No

General Notes
  • Unit can be targeted at a national or local level
  • Unit is built by Hulu
Assets Needed

Please include specific fonts if applicable

Metrics Available
  • Impressions
  • Clicks
  • CTR
Please contact us with any questions about this Ad Product