Companions appear with their corresponding video ad on

Available On

10 business days production lead-time from the receipt of the final asset


Deliverables to Hulu
  • 300 × 60 Companion Banner
  • 300 × 250 Companion Banner
  • 3rd Party Tracking Tags (if applicable).
  • Companion: standard tags (href and img source)
  • 300 x 250
  • 300 x 60
File Formats
  • Static GIF
  • JPG
  • PNG
Max File Size



Not allowed. Asset must be static.

Third Party Tags

If providing swf companions, clicktags should be baked into the unit prior to delivery.

Hulu accepts standard tags and supports VAST from Hulu-approved vendors. For additional VAST information, please click here to visit our FAQ document.

At this time we don’t accept iframe, ilayer, javascript, or internal redirect tags.




Static GIF/JPG banners can be site served or 3rd party served.

Maximum Number

1 set of companion banners per individual video creative

General Notes

Unit can be targeted at a national or local level.

Assets Needed

Assets needed If Hulu is building the unit:

  • Brand Placement
  • Vector logo (.EPS or .AI)
  • PSD (layered)
  • JPG
  • Brand Messaging
Metrics Available
  • Impressions
  • Clicks
  • CTR
  • Must use Hulu clicktag code if tracking or dynamic URLs is desired (Please download template above)
Please contact us with any questions about this Ad Product