Companion

Companions appear with their corresponding video ad on Hulu.com

Available On
Timeline

10 business days production lead-time from the receipt of the final asset

Specs

Deliverables to Hulu
  • 300 × 60 Companion Banner
  • 300 × 250 Companion Banner
  • 3rd Party Tracking Tags (if applicable).
  • Companion: standard tags (href and img source)
Size
  • 300 x 250
  • 300 x 60
File Formats
  • Static GIF
  • JPG
  • PNG
  • SWF
Max File Size

40k

Animation

Animation allowed upon user-initiated rollover only. Must include static load.

Animation Length

:15 seconds

Audio

No

Frame Rate

 

30 fps

 

Flash
  • AS3 only
  • 10.3 or higher
  • 30 fps
Third Party Tags

If providing swf companions, clicktags should be baked into the unit prior to delivery.

Hulu accepts standard tags and supports VAST from Hulu-approved vendors. For additional VAST information, please click here to visit our FAQ document.

At this time we don’t accept iframe, ilayer, javascript, or internal redirect tags.

Loops

3

Expanding

No

Serving

Static GIF/JPG banners can be site served or 3rd party served. Flash swfs can be site served only

Maximum Number

1 set of companion banners per individual video creative

General Notes

Unit can be targeted at a national or local level.

If Flash
  • AS3 only
  • Flash 10.3
  • 30 fps
  • Must contain static load
Assets Needed

Assets needed If Hulu is building the unit:

  • SWF (if applicable)
  • Brand Placement
  • Vector logo (.EPS or .AI)
  • PSD (layered)
  • JPG
  • Brand Messaging
Metrics Available
  • Impressions
  • Clicks
  • CTR
  • Must use Hulu clicktag code if tracking or dynamic URLs is desired (Please download template above)
Please contact us with any questions about this Ad Product