Action Bar

The Action Bar proactively engages users to promote your special local or time-specific opportunities in addition to promoting any brand Incentives for ultimate brand affinity and campaign effectiveness.

Available On
Timeline

Production lead-time is typically 3 weeks from the receipt of the final assets. However, each unit has a unique production timeline based off project's scope and scale.

Specs

Deliverables to Hulu

Localizer

  • Raw Video asset
  • Layered .PSD art files containing all necessary brand elements
  • Call-to-action copy
  • Excel or XML files with all applicable local demographic information/details. Hulu can provide a template file.
  • Click-thru URLs
  • 3rd Party Tracking Tags (if applicable)

Incentive

  • Raw Video asset
  • Layered .PSD art files containing all necessary brand elements
  • Call-to-action copy
  • Excel or XML files with all applicable local incentive information/details. Hulu can provide a template file.
  • Click-thru URLs
  • 3rd Party Tracking Tags (if applicable)
Size

Brand Placement

  • Vector logo (.EPS or .AI)
  • Canvas Overlay
  • 920×550
  • Unit must be built by Hulu
File Formats
  • JPG
  • PNG
  • PSD (layered)
  • EPS or AI (vector)

 

Animation
No
Audio

No

Video

No

Hosting

Hosted by Hulu

Flash

No

Third Party Tags

Hulu accepts standard tags and supports VAST from Hulu-approved vendors. For additional VAST information, please click here to visit our FAQ document.

At this time we don’t accept iframe, ilayer, javascript, or internal redirect tags.

Expanding

Yes

General Notes

Unit can be targeted at a national or local level.

Assets Needed
  • Brand Placement
  • Vector logo (.EPS or .AI)
  • Canvas Overlay
  • MOV
  • PSD (layered)
  • JPG
Third Party Tags

Hulu accepts standard tags and supports VAST from Hulu-approved vendors. For additional VAST information, please click here to visit our FAQ document.

*At this time we don’t accept iframe, ilayer, javascript, or internal redirect tags.

Third Party Serving

No

Metrics Available
  • Impressions
  • Invitations/Opens
  • Clicks
  • CTR
Please contact us with any questions about this Ad Product